ANDREA DOVIZIOSO NEW ENDORSER OF ROTTERDAM INDUSTRY
ANDREA DOVIZIOSO NEW ENDORSER OF ROTTERDAM INDUSTRY
THE YOUNG CHAMPION CHOSEN ON THE ADVICE OF RTR SPORTS MARKETING AND CSS STELLAR MANAGEMENT
RTR, a leading sports marketing company is the promoter of the partnership between Andrea Dovizioso, world champion in the 125 class and star of the 250 cc class in the MotoGP Championship, and Rotterdam Industry.
The urban and street style clothing brand links up with Andrea, who perfectly embodies the youthful, original, charged-up spirit of the new collection. The Rotterdam Industry range is in fact aimed at the 12-to-20 age group that is wise to the quality, originality and vitality of the product.
Andrea will wear clothing from the new Rotterdam Industry collection in his free time and the image of the young champion on two wheels will be used in all the company’s communication materials.
As Riccardo Tafà, managing director of RTR Sports Marketing, explains: “Andrea Dovizioso is a young champion that young people can easily identify with and the Rotterdam Industry style lends itself perfectly to his fierce, vital spirit and his adrenalin-charged world.”
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RTR Sports Marketing Consulting
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